Nextorage’s NAB Special Promotion: Save big on their fast Type B and SD cards!

Nextorage’s launched a new NAB Special Promotion at BHphoto and Amazon. Deals end on April 13:

Type B cards:

SD cards:

  • $65 off on the 256GB V90 dual pack SD cards at Amazon and BHphoto.
  • $32 off on the 128GB V90 dual pack SD cards at Amazon and BHphoto.
  • $82 off on the dual 512Gb V60 pack at Amazon.
  • 230 off on the 64GB V90 dual pack SD cards at Amazon and BHphoto.

Portable storage:

  • $30 off on the 4TB portable SSD at BHphoto.

Announced: New Songraw 50mm f/1.2 autofocus L-mount lens

Songraw is displaying the new 50mm f/1.2 L lens at the NABshow. This is the first ever lens from this new Chinese company. Here are the specs:

  • 13 aperture blades
  • 15 elements in 10 groups
  • 0,52m close focus
  • 72mm filter size
  • Click/Declick aperture ring
  • AF/MF switch
  • E/Z/L mount versions
  • Price around $1,000
  • Available end of April

Here is an image from 2nd focus:

Here is an interview by CineD:

Save big on Lexar, Sandisk and WD storage and cards!

The big Lexar, Sandisk and WD storage deals are live on those pages at Amazon and BHphoto. Some examples:

  • 18% off on the WD 24TB Elements Desktop External Hard Drive at Amazon and BHphoto.
  • 15% off on the 1TB Sandisk SD card at Amazon and BHphoto.
  • 16% off on the SanDisk 4TB Extreme PRO Portable SSD at Amazon and BHphoto.
  • 23% off on the SanDisk 512GB Extreme PRO V90 SD card at Amazon and BHphoto.
  • Up to 40% off on Lexar SD/CF cards and storage at Amazon and BHphoto.
  • Up to 37% off on Sandisk SD cards and storage at Amazon and BHphoto.

Trump’s tariffs will drastically increase the USA prices of all L-mount gear!

Important note: We are not talking about politics here, but simply about the economic impact of the new tariffs on camera gear.

Yesterday, Trump announced hefty tariffs that will affect the entire camera industry. That’s why I’ve grown tired of analyzing the possible consequences in the form of price increases. Let’s first look at where the companies manufacture their equipment

  • Canon – Japan, Taiwan, Malaysia, Thailand, and China
  • Nikon – Thailand and Japan
  • Sony – Thailand and China
  • Fujifilm – Japan and China
  • Panasonic – China and Malaysia
  • OM System – Vietnam and China
  • Leica – Germany and Portugal
  • Sigma – Japan
  • Tamron – China and Vietnam

Assuming that camera manufacturers have very little room to offset these tariffs through some sort of cost reduction, US consumers will have to pay the tariffs on the camera/lens equipment. I have provided some examples in this table:

Camera Tariff Table

Camera Model Manufacturing Country Tariff Rate Original Price New Price (with Tariff)
Canon EOS R1 Japan 24% $6,300 $7,812.00
Canon EOS R5 Mark II Japan 24% $3,999 $4,958.76
Sony A1 II Japan 24% $6,499 $8,058.76
Sony A7V Thailand 36% $2,500 $3,400.00
Nikon Z8 Thailand 36% $3,999 $5,438.64
Sigma BF Japan 24% $1,999 $2,478.76
Panasonic S1R II Japan 24% $3,299.99 $4,091.99
OM System OM-3 Vietnam 45% $1,999.99 $2,899.99
Leica M11 Germany 20% $8,995 $10,794.00
Fujifilm X100VI China 34% $1,599 $2,142.66
Fujifilm GFX100 II Japan 24% $7,499 $9,298.76
Hasselblad X2D Sweden 10% $8,199 $9,018.90

Lens Tariff Table

Lens Model Manufacturing Country Tariff Rate Original Price New Price (with Tariff)
Canon 24-70mm f/2.8 Japan 24% $1,999 $2,478.76
Canon 200-800mm Japan 24% $2,499 $3,098.76
Sony 24-70mm f/2.8 GM II Japan 24% $2,299 $2,850.76
Sony 400mm f/2.8 GM Japan 24% $11,999 $14,878.76
Nikon 85mm f/1.4 Japan 24% $1,599 $1,982.76
Sigma 300-600mm f/4.0 Japan 24% $5,999 $7,438.76
Panasonic 24-70mm f/2.8 Japan 24% $2,199 $2,726.76
Tamron 35-150mm f/2.0-2.8 Di III Japan 24% $1,899 $2,354.76
Samyang 35-150mm f/2.0-2.8 South Korea 20% $1,044.27 $1,253.12
Viltrox 135mm f/1.8 China 34% $854 $1,144.36
OM SYSTEM M.Zuiko Digital ED 150-400mm f/4.5 TC1.25x IS PRO Japan 24% $7,499.99 $9,299.99

This is just a theoretical calculation of the possible price increases. There are many variables that could change this:

  • Companies could decide to cut some of the profit margins to offset the tariffs
  • Negotiations between US and other countries could change the tariff rates in the near future

I don’t know when these price increases will come into effect at shops like BHphoto and Amazon. The current cameras that are in stock are still ‘duty free’. But any new stock of cameras coming into the country will be affected by the new tariffs. I would suggest you to buy the gear now!

The bad news for all of us:

I have heard from managers that companies should slow down the introduction of new products due to the great uncertainty of this situation. They need to evaluate the following two important points:

  1. Wait for negotiations to happen and see if tariffs will indeed change
  2. Asses how much the tariffs will affect the sales of cameras and lenses on the US market

Big mess:

Again, this is not about politics, but solely about the economic consequences of such a measure. What is certain is that this is a big mess at the moment and the times ahead will be difficult.